Entradas con la etiqueta ‘trip’

Striking a Pose: Athletes in Underwear Ads

Martes, 26 de Junio de 2012

Athletes striking a pose in their undies shouldn’t surprise you. In a recent USA TODAY article, “Athletes not shy to strut in underwear ads,” it is highlighted that jocks exposed in their underwear is becoming more commonplace.

For a BRIEF trip down underwear lane: In the 1970’s Jockey introduced the first ad of a pro athlete posing in their skivvies. The print ad featured Hall of Fame pitcher, Jim Palmer. Palmer’s ad was the first display of a pro athlete in their underwear. Palmer modeled the Elance bikini brief, the most provocative of the Jockey fashion line.

These days, pro quarterback Tim Tebow has been sporting Jockey underwear. The college gridiron star and Heisman Trophy winner joined Jockey as the spokesman of our Jockey staycool collection – our newest line of men’s and women’s temperature regulating underwear and t-shirts.

Tim Tebow

To read the full USA TODAY story on athletes stripped down to their underwear click here >>>
To see top athletes’ ad campaigns for underwear click here >>>

The Jockey Staycool Winter Getaway

Viernes, 9 de Diciembre de 2011

If this holiday season is like every other, you’ll be tired, worn out and ready for a vacation when it’s all over. We’ve got your perfect solution for recovering from the holiday hustle and bustle: a super cool winter getaway.

Between November 21 and December 19, you can enter to win the Jockey® Staycool Winter Getaway by visiting the “Win a Winter Getaway!” tab on our Jockey® Facebook page. But wait, the fun doesn’t stop there.  You could also win in one of our weekly drawings.

Here’s the scoop on all the prize details:

Grand Prize:

  • Trip for two (2) to beautiful Vail, Colorado
    • Round-trip (coach class) air transportation for winner and guest
    • Three (3) day /(2) night luxury hotel accommodations at The Lodge at Vail® A Rock Resort
    • Three (3) day car rental
    • Spending money – $700 for the winner in the form of a bank card
    • Lift tickets for two (2)
    • Rental equipment for two (2)

Weekly prizes:

  • There will be a total of four (4) weekly drawings for a $50 Jockey® Gift Card. Gift cards are valid on all Jockey® products  including Jockey® staycool. Terms and conditions of the Gift Card apply.

You might be wondering, “So, why is Jockey staycool perfect for a winter getaway?” Winter is all about layering up, and the proven technology behind Jockey® staycool helps regulate your skin temperature so you’ll stay comfortable (and sweat-free!) underneath all those winter layers. Now that’s smart layering! To learn more about the science and technology behind Jockey® staycool click here »

Ready to layer up, “staycool” and hit the slopes in Vail, CO?  Get over to our Facebook page and enter now!

Good luck and staycool,

The Jockey® Team